ENGINEERING & MANUFACTURING
Complex products, explained simply
Manufacturing and engineering businesses often have the hardest job online. The products are technical, the buyers are specialists and the sale can take months. Good website design for manufacturing companies makes all of that easier, by answering questions before a buyer picks up the phone.
Most of your work probably still comes from existing customers, recommendations, distributors and trade shows. But every one of those buyers checks your website at some point. They want specifications, capabilities, certifications and a sense of who you are. If they can’t find it, they’ll find someone who makes it easier.
We’ve worked with a weighbridge manufacturer, a powder coating firm and engine and transmission specialists. Our roots in the print trade mean we’re comfortable with technical detail, product catalogues and getting things right first time.
COMMON PROBLEMS
What we hear from manufacturers

ENGINEERING COMPANY WEBSITE
What website design for manufacturing companies should include
An engineering company website should work like your best salesperson: clear on what you do, honest about what you don’t, and quick to put the buyer in touch with the right person.
We plan the structure around how your customers buy. That usually means product or capability pages, industries served, case studies, downloads and a careers section, all signed off as wireframes before we build anything.
BEYOND THE WEBSITE
Industrial branding, catalogues and print
Industrial branding has to work on steel, on a trade stand and on a screen. We carry it through everything.
RECRUITMENT
Using your website to recruit skilled people
For many manufacturers, finding staff is harder than finding customers. Good candidates research employers carefully, and they compare you with the firm down the road. Your website and brand are part of the pitch. Here’s what we build in:



